bio

The arc

I started coding in 1996, age 12, picking up Visual Basic while sitting in on my father's MIS coursework during his MBA. JavaScript followed around 1998. The engineering DNA isn't a pivot. It's the foundation.

In 2008 I co-founded an IT consulting company with a college buddy and ran it for nearly seven years. The company pulled me away from full-time production code into stakeholder work, MVP scoping, Agile/SCRUM delivery, and release management. I picked up a masters in computer science in the middle of it. By the time we wound the company down in 2015, I was hungry to be back in the codebase full-time.

That's the year I joined Complex Networks, a top-tier US digital media publisher. Partnered with their BI team across the sister-site portfolio (millions of monthly visitors per site), led the frontend revamp on three sister sites single-handedly before they consolidated into one platform. Engineering at publisher scale: BI pipelines, performance, and the systems that decide what gets seen — a decade before AI search was a category.

After Complex I spent five years deep in full-stack at Verdocs (e-signature platform, library-first architecture, framework-agnostic embeds). Then four-plus years as a Senior Research Scientist at Perspecta Labs (which became Peraton Labs after the 2021 acquisition), building Cesium-based 3D geospatial visualization for federal contracts. Compliance-heavy environments. Real engineering rigor.

I founded Mindcraftor in 2025 (AI SaaS for idea generation, scaled to early adoption then shut at zero MRR, a useful failure). I founded RankLabs later in 2025 because every existing tool in the AI visibility space was a marketer's tool. They didn't extract @graph the way AI engines parse it. So I built the infrastructure I wished existed, and now every client engagement I deliver runs through it.

I currently consult through SAE.SO on two parallel tracks: ongoing A/B testing / experimentation work for a Fortune-1000 health & wellness brand (300+ tests and counting since 2021), and a senior full-stack engagement on a separate end-client (2026-02 onwards). The experimentation muscle stays current. I'm still shipping CRO/MVT in production every week.

RankLabs is my primary independent practice. I take a small number of 0→1 engagements per quarter. I build and ship the product myself — idea to production — and I don't take on work I can't deliver.

first line of code (age 12)1996
years shipping production10+
products taken 0→14
engineer per engagement1

Where the work happened

experience · selected roles
  1. 2025-08 – present

    RankLabs

    Founder

    AI visibility infrastructure: proprietary crawler, structured-data extraction, page-level scoring, AI engine emulation, field-level schema validation.

    2–4× AI mention coverage in controlled deployments. Used in every client engagement as the diagnostic backbone. Several capabilities don't exist in incumbent tools (Screaming Frog, Botify, Sitebulb, Onely).

  2. 2025-03 – present

    Mindcraftor

    Co-Founder · Senior Full-Stack

    AI SaaS for idea generation, validation, and autonomous CX workflows. Built with Next.js, Node, Supabase, Stripe, RAG-style flows.

    1,600+ users (paid-validated). Scaled to early adoption then shut at zero MRR. Useful failure.

  3. 2021-06 – present

    SAE.SO

    Senior Frontend Engineer (Consultant)

    Long-running consultancy contract. 300+ client-side experiments delivered (and counting) for a Fortune-1000 health & wellness enterprise. A/B testing infrastructure ongoing. Concurrent senior full-stack engagement on a separate end-client (2026-02 onwards).

    Five years and counting in production CRO/MVT. The experimentation muscle stays current.

  4. 2021-01 – 2025-05 · 4 yrs

    Perspecta Labs / Peraton Labs

    Senior Research Scientist

    Started as Perspecta Labs; renamed Peraton Labs after the 2021 acquisition. Cesium-based 3D geospatial visualization for federal/compliance-heavy environments. Frontend modernization with lazy-loaded modules, modular libraries, state management.

    Cut Cesium app load times by ~38% with Web Workers + 2D fallback. Mentored juniors. Set frontend standards across multi-million-dollar contracts.

  5. 2016-12 – 2021-01 · 5 yrs

    Verdocs

    Senior Full-Stack Engineer

    E-signature platform. Pioneered library-first architecture: modularized e-signature flows into reusable libraries. Framework-agnostic embeds (Web Components / Angular custom elements). Mentored devs on scalable UI practices.

  6. 2015-09 – 2016-12 · 1 yr

    Complex Networks

    Lead Front-End Developer

    Top-tier US digital media publisher. Led the frontend revamp on three sister sites single-handedly before consolidation. Partnered with the BI team on cross-site performance and conversion experimentation. High-traffic publisher engineering at scale.

    Frontend + data engineering at publisher scale — a decade before AI search was a category.

  7. 2008-07 – 2015-03 · 7 yrs

    Computer Pathways

    Co-Founder / IT Consultant

    Co-founded with a college buddy. 6 years 9 months. Worked closely with business stakeholders to direct technology development across multiple enterprise teams: MVP scoping with backlog alignment, Agile/SCRUM delivery via JIRA, release management through demos, technical guides, and training. Translated complex technical content into stakeholder-readable form. Earned a masters in computer science in the middle of the run.

resume · pdf

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Building something that has to hold up?

I take LLM products from idea to production, and build the reliability layer that keeps them working — the same anti-drift engineering behind OpenSquid. One engineer, idea to ship.

engineer to engineer — no recruiters, no decks
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